Global store analytics
Delune's own analytics, from the Delune pixel on every page and in checkout. Times in UK time.
What stands out
On the site now
Active in the last 5 minutes · refreshes every minuteEach row is one visitor: the page they are on, where they came from and how far they have got.
Shopping funnel and checkout drop-off
Sessions that reached each step. The red line between steps is how many were lost there.
Traffic sources
Where each session started. Engagement and sales are counted for the whole session.
Google Ads spend and return
Spend from Google Ads next to the visits and sales we measured ourselves.
Ad campaigns by network
Google Ads and Meta ads by campaign and where the ad showed (YouTube, Gmail, Search…).
New and returning
Returning = the same browser visited before.
Devices
Share of sessions and how each converts.
Sessions by hour
UK time
Busiest times
Sessions by weekday and hour (UK time). Darker = busier.
Product performance
Viewers → added to cart → went on to buy. Products many people view but few add usually need a look at photos, price or description.
Landing pages
The first page of each session.
Where people go next
The page people opened after the one they landed on. "Left" = they did not open another page.
Pages, entrances and exits
Exit rate = share of this page's views that were the last page of a visit.
Markets and languages
By market domain and the language the visitor landed in.